Silvia Ranza was born in Milan on February 1971. Graduated in Fashion at the European Insti-tute of Design, she was a stylist for Cerruti and later for Nicol Caramel.

The founding idea at the base is that of a free modern art, in which the purity of movement be-come the subject, stripping from superfluous practical and aesthetic ends, depriving oneself of the falsity of appearance. It is a choice that embodies the strong hope for a return to the es-sence.
The scene is thus dominated by the primacy of pure artistic feeling, rather than by the visual rep-resentation of objects. The latter, in fact, is for itself meaningless, because the fundamental part remains the sensation ad such and regardless of the context in which it manifests itself.